Marketing MCQ Marketing Nicole had to go holiday shopping with a bad cold. Her runny nose, headache, and sneezing caused her to make her selections quickly without paying much attention to the price or the quality of her purchases. Nicole's purchase behaviour was the result of __________ influences.

Nicole had to go holiday shopping with a bad cold. Her runny nose, headache, and sneezing caused her to make her selections quickly without paying much attention to the price or the quality of her purchases. Nicole's purchase behaviour was the result of __________ influences.

Marketing

Nicole had to go holiday shopping with a bad cold. Her runny nose, headache, and sneezing caused her to make her selections quickly without paying much attention to the price or the quality of her purchases. Nicole's purchase behaviour was the result of __________ influences.

A) situational
B) personal
C) Socio-cultural
D) motivational
E) marketing mix

Answer: A

Marketing MCQ

Nicole had to go holiday shopping with a bad cold. Her runny nose, headache, and sneezing caused her to make her selections quickly without paying much attention to the price or the quality of her purchases. Nicole's purchase behaviour was the result of __________ influences.

Nicole had to go holiday shopping with a bad cold. Her runny nose, headache, and sneezing caused her to make her selections quickly without paying much attention to the price or the quality of her purchases. Nicole's purchase behaviour was the result of __________ influences.

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