To some degree, persons within the same exhibit common attitudes, lifestyles, and buying behaviors:
A) Market segment
B) Demographic subgroups
C) Psychographic subgroups
D) Social class
E) Target Market
Answer: D
To some degree, persons within the same exhibit common attitudes, lifestyles, and buying behaviors:
A) Market segment
B) Demographic subgroups
C) Psychographic subgroups
D) Social class
E) Target Market