The target market for cooking books is predominantly female and over 25 while the readership for comic books is mainly males between the ages of 15 to 25. This is important _____ information for a publisher to know.

The target market for cooking books is predominantly female and over 25 while the readership for comic books is mainly males between the ages of 15 to 25. This is important _____ information for a publisher to know.



A) geographic
B) demographic
C) socioeconomic
D) benefits sought
E) behavior



Answer: B


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