Unusual and exciting displays like Bass Pro Shops' climbing wall and stocked aquarium are examples of
A. promotional discounts.
B. mass media gimmicks.
C. mobile marketing.
D. in-store promotions.
E. co-op advertising.
Answer: D. in-store promotions
Unusual and exciting displays like Bass Pro Shops' climbing wall and stocked aquarium are examples of
A. promotional discounts.
B. mass media gimmicks.
C. mobile marketing.
D. in-store promotions.
E. co-op advertising.
Answer: D. in-store promotions