Marketers often speak of the "controllable" variables in the practice of marketing. Which of the following is not considered one of the controlled variables?
a) Product
b) Price
c) Distribution
d) Competition
e) Promotion
Answer: d
Marketers often speak of the "controllable" variables in the practice of marketing. Which of the following is not considered one of the controlled variables?
a) Product
b) Price
c) Distribution
d) Competition
e) Promotion
Answer: d