A company or market offer can be differentiated along the lines of product, image, services, channels, or _______.
A. Prices
B. Nonprice factors
C. People
D. Customer service
E. Location
Answer: C. People
A company or market offer can be differentiated along the lines of product, image, services, channels, or _______.
A. Prices
B. Nonprice factors
C. People
D. Customer service
E. Location
Answer: C. People