_______ involves charging a constant low price with few or no temporary price discounts.
A) High-low pricing
B) Target return pricing
C) Cost-plus pricing
D) Everyday low pricing (EDLP)
E) Penetration pricing
Answer: D) Everyday low pricing (EDLP)
_______ involves charging a constant low price with few or no temporary price discounts.
A) High-low pricing
B) Target return pricing
C) Cost-plus pricing
D) Everyday low pricing (EDLP)
E) Penetration pricing
Answer: D) Everyday low pricing (EDLP)