When Walmart customizes its merchandise store by store to meet shopper needs, it is practising _______.
A. Niche marketing
B. Psychographic marketing
C. Local marketing
D. Social Segmentation
E. Individual Marketing
Answer: C. Local Marketing
When Walmart customizes its merchandise store by store to meet shopper needs, it is practising _______.
A. Niche marketing
B. Psychographic marketing
C. Local marketing
D. Social Segmentation
E. Individual Marketing
Answer: C. Local Marketing