Which of the following reflects the marketing concept?

Which of the following reflects the marketing concept? 



A) "The supplier is king."
B) "Marketing should be viewed as foraging and not gardening."
C) "This is what I make; won't you please buy it?"
D) "This is what I want; won't you please make it?"
E) "Customers need to be told where they want to go."


Answer: D


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