Consumers will be most likely to gladly provide research information when researchers provide ________.
A) coupons
B) value for the exchange
C) prizes
D) rebates
E) social network membership
Answer: B
Consumers will be most likely to gladly provide research information when researchers provide ________.
A) coupons
B) value for the exchange
C) prizes
D) rebates
E) social network membership
Answer: B