Marketing MCQ Marketing Chapter 14 In the communication process, the more the sender's field of experience ________ that of the receiver, the more ________ the message is likely to be.

In the communication process, the more the sender's field of experience that of the receiver, the more the message is likely to be.

Marketing Chapter 14

In the communication process, the more the sender's field of experience that of the receiver, the more the message is likely to be.

A) varies from; distinguishable
B) overlaps with; effective
C) connects with; ineffective
D) coincides with; creative
E) departs from; direct

Answer: B) overlaps with; effective

Marketing MCQ

In the communication process, the more the sender's field of experience ________ that of the receiver, the more ________ the message is likely to be.

In the communication process, the more the sender's field of experience ________ that of the receiver, the more ________ the message is likely to be.

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In the communication process, the more the sender's field of experience that of the receiver, the more the message is likely to be.

In the communication process, the more the sender's field of experience that of the receiver, the more the message is likely to be.