Marketing MCQ Marketing Unlike strategic-planning efforts of the past, which were conducted primarily by senior managers, today's strategic planning is ________.

Unlike strategic-planning efforts of the past, which were conducted primarily by senior managers, today's strategic planning is ________.

Marketing

Unlike strategic-planning efforts of the past, which were conducted primarily by senior managers, today's strategic planning is ________.

A) short-term oriented
B) decentralized
C) limitation-free
D) product oriented
E) centralized

Answer: B

Marketing MCQ

Unlike strategic-planning efforts of the past, which were conducted primarily by senior managers, today's strategic planning is ________.

Unlike strategic-planning efforts of the past, which were conducted primarily by senior managers, today's strategic planning is ________.

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