Attracting and holding customers presents great challenges and decision points for retailers. Of the​ following, which is NOT one of the areas in which they face major​ decisions?

Attracting and holding customers presents great challenges and decision points for retailers. Of the​ following, which is NOT one of the areas in which they face major​ decisions?



A.
Decisions regarding segmentation
B.
Social media and visibility decisions
C.
Retail marketing mix decisions
D.
Store differentiation and positioning decisions
E.
Decisions about targeting


Answer: B.
Social media and visibility decisions


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