BlueBear is a shoe manufacturer based in the U.S. Which of the following indicates that the company is following a market development strategy?
a.BlueBear adds a line of leather purses to its offerings in the U.S markets
b. BlueBear introduces a line of children's clothing to its current target market
c. BlueBear employs a British comedian for a U.S advertising campaign
d. BlueBear introduces its shoes in the Indian and South-East markets.
e. BlueBear develops a line of athletic shoes for it s current target market
Answer: D. BlueBear introduces its shoes in the Indian and South-East markets.