________ influences on consumer behavior result from three sources: consumer socialization, passage through the life cycle, and decision making within the household.
a. Family
b. Personal
c. Functional
d. Situational
e. Social
Answer: a. family
________ influences on consumer behavior result from three sources: consumer socialization, passage through the life cycle, and decision making within the household.
a. Family
b. Personal
c. Functional
d. Situational
e. Social
Answer: a. family