Marketing MCQThe Role of CultureMarketers who bring about cultural change through dramatic campaigns without the adaptation to culture-specific elements can be accused of cultural _____.
Marketers who bring about cultural change through dramatic campaigns without the adaptation to culture-specific elements can be accused of cultural _____.
Marketers who bring about cultural change through dramatic campaigns without the adaptation to culture-specific elements can be accused of cultural _____.
a.
relativism
b.
diffusion
c.
revolution
d.
imperialism