__ refers to a management philosophy that focuses on satisfying customers through empowering employees to be an active part of continuous quality improvement.

__ refers to a management philosophy that focuses on satisfying customers through empowering employees to be an active part of continuous quality improvement.



A.
ISO 9000
B.
Product quality
C.
Internal customers
D.
Six Sigma
E.
Total quality management​ (TQM)


Answer: • Total quality management​ (TQM)


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Marketing Chapter 9

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