Which of the following is true about public relations?
a.
The public relations function is handled exclusively by the human resources department of the firm.
b.
The employee publication is produced and edited typically by the company's external public relations.
c.
Companies might require reactive public relations in case of any unanticipated developments in the marketplace.
d.
The use and extent of public relations activity will remain constant irrespective of the company and the type of activity needed.
Answer: C