At one point in the evolution of marketing, the United States entered a buyer's market and the customer became king. Which era is being described?

At one point in the evolution of marketing, the United States entered a buyer's market and the customer became king. Which era is being described?



A.
market-oriented

B.
sales-oriented

C.
production-oriented

D.
value-based marketing

E.
economics-oriented


Answer: A


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