A newspaper ad for a hospital that states, "We have the most modern delivery rooms and stateofthe art medical equipment," is an indication of which marketing management philosophy?
a. Sales
b. Customer
c. Market
d. Societal
e. Production
ANSWER: e
A newspaper ad for a hospital that states, "We have the most modern delivery rooms and stateofthe art medical equipment," is an indication of which marketing management philosophy?
a. Sales
b. Customer
c. Market
d. Societal
e. Production
ANSWER: e