An organization with a(n)___believes that it exists not only to satisfy customer wants and needs and to meet organizational objectives but also to preserve or enhance individuals' and society's longterm best interests.

An organization with a(n)___believes that it exists not only to satisfy customer wants and needs and to meet organizational objectives but also to preserve or enhance individuals' and society's longterm best interests.


a. sales orientation
b. market orientation
c. ethical business mission
d. focused target market strategy
e. societal marketing orientation


ANSWER: e


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