Marketing MCQ Marketing Chapter 8 Consumers in Louisiana love hot sauce, and Tabasco and Crystal brands are particularly popular there. Consumers in Michigan do not like hot food, so they purchase very little hot sauce. A national chain of grocery stores would likely use ___ segmentation when stocking condiment merchandise.

Consumers in Louisiana love hot sauce, and Tabasco and Crystal brands are particularly popular there. Consumers in Michigan do not like hot food, so they purchase very little hot sauce. A national chain of grocery stores would likely use ___ segmentation when stocking condiment merchandise.

Marketing Chapter 8

Consumers in Louisiana love hot sauce, and Tabasco and Crystal brands are particularly popular there. Consumers in Michigan do not like hot food, so they purchase very little hot sauce. A national chain of grocery stores would likely use ___ segmentation when stocking condiment merchandise.

a. geographic
b. economic
c. demographic
d. benefit
e. geodemographic

ANSWER: a

Marketing MCQ

Consumers in Louisiana love hot sauce, and Tabasco and Crystal brands are particularly popular there. Consumers in Michigan do not like hot food, so they purchase very little hot sauce. A national chain of grocery stores would likely use ___ segmentation when stocking condiment merchandise.

Consumers in Louisiana love hot sauce, and Tabasco and Crystal brands are particularly popular there. Consumers in Michigan do not like hot food, so they purchase very little hot sauce. A national chain of grocery stores would likely use ___ segmentation when stocking condiment merchandise.

Learn More :

Share this