Marketing MCQ Marketing Chapter 13 Supply chain management is a key means of differentiation for a firm and a critical component in marketing and corporate strategy.

Supply chain management is a key means of differentiation for a firm and a critical component in marketing and corporate strategy.

Marketing Chapter 13

Supply chain management is a key means of differentiation for a firm and a critical component in marketing and corporate strategy.

a. True
b. False

ANSWER: True

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