Marketing MCQ Marketing Chapter 5 The changes made to an order for a previously purchased product in a ________ typically requires expanding the buying center to include people outside the purchasing department.

The changes made to an order for a previously purchased product in a ________ typically requires expanding the buying center to include people outside the purchasing department.

Marketing Chapter 5

The changes made to an order for a previously purchased product in a ________ typically requires expanding the buying center to include people outside the purchasing department.

a. modified rebuy

b. new buy

c. straight rebuy

d. customer buy

Answer: a. modified rebuy

Marketing MCQ

The changes made to an order for a previously purchased product in a ________ typically requires expanding the buying center to include people outside the purchasing department.

The changes made to an order for a previously purchased product in a ________ typically requires expanding the buying center to include people outside the purchasing department.

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