Which of the following is the best example of making an action recommendation based on marketing research?
a. Using data mining to show that a product's best target market is 6 to 12 year old children.
b. Collecting data primarily from 6 to 12 year old children.
c. Suggesting an advertising campaign that targets 6 to 12 year old children.
d. Creating a marketing dashboard showing the strong preference for the product by 6 to 12 year old children.
Answer: c. Suggesting an advertising campaign that targets 6 to 12 year old children.