Which of the following marketing intermediaries will most economically cover the markets for products sold in small units?
a. A manufacturer's representative
b. A drop shipper
c. A merchant wholesaler
d. A broker
Answer: C
Which of the following marketing intermediaries will most economically cover the markets for products sold in small units?
a. A manufacturer's representative
b. A drop shipper
c. A merchant wholesaler
d. A broker
Answer: C