Four trends in the past decade have significantly influenced the landscape of global marketing. One of them is:

Four trends in the past decade have significantly influenced the landscape of global marketing. One of them is:


A. an increase in economic protectionism and a decline in free trade.

B. a more aggressive attitude towards initiating international tariffs and quota systems.

C. a decrease in most countries' GDPs and a renewal of nationalism.

D. global competition among global companies for global customers.

E. an increase in most countries' GDPs coupled with an increased degree of consumer ethnocentrism.


Answer: D. global competition among global companies for global customers.


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