The marketing research process is presented to you in your text as:
A) a "go-no go" process
B) an eleven-step process
C) a ten step process
D) an inadequate way to view marketing research
E) a six step process
Answer: B) an eleven-step process
Marketing MCQ
The marketing research process is presented to you in your text as:
The marketing research process is presented to you in your text as: