Why did Bass Pro Shop succeed where Cabela's failed? Was it a good idea to buy them?

Why did Bass Pro Shop succeed where Cabela's failed? Was it a good idea to buy them?


Cabela's failed because they fell victim to intense competition from online vendors and Bass Pro Shops did not. It was a good idea to buy them because Bass Pro was second to Cabela's and more successful so combining the two companies would make a super company that would be successful.

It was also a good idea for Bass Pro Shop to buy Cabela's because* they were able to do the merging acquisition at a cheap price because Cabela's was failing and their synergies lined up. Cabela's was modeled after Bass Pro Shop anyways



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