Any marketing tactic used to stimulate wholesalers and retailers to carry a producer's products and market those products more aggressively is a

Any marketing tactic used to stimulate wholesalers and retailers to carry a producer's products and market those products more aggressively is a



a) trade sales promotion method.

b) point-of-purchase material.

c) consumer sales promotion method.

d) merchandise allowance.

e) dealer loader.



Answer: a) trade sales promotion method.


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