Chris is an advertising manager for a local car wash. The company has been trying to get new customers to visit the wash by having a staff member make phone calls in a process called _____. _____. Since this strategy has not been as successful as he had hoped, he is instead going to mail out postcards advertising the car wash. The cards, part of a strategy called ____, will include a toll-free number where potential customers can call and order prepaid cards to use at the car wash.

Chris is an advertising manager for a local car wash. The company has been trying to get new customers to visit the wash by having a staff member make phone calls in a process called _____. _____. Since this strategy has not been as successful as he had hoped, he is instead going to mail out postcards advertising the car wash. The cards, part of a strategy called ____, will include a toll-free number where potential customers can call and order prepaid cards to use at the car wash.

Chris is an advertising manager for a local car wash. The company has been trying to get new customers to visit the wash by having a staff member make phone calls in a process called _____. _____. Since this strategy has not been as successful as he had hoped, he is instead going to mail out postcards advertising the car wash. The cards, part of a strategy called ____, will include a toll-free number where potential customers can call and order prepaid cards to use at the car wash.


television home shopping; direct selling

direct-response marketing; direct selling

telemarketing; catalog marketing

telemarketing; direct-response marketing

direct selling; online retailing



Answer: telemarketing; direct-response marketing


Learn More :