If an advertisement costs $200,000, the number of viewers is 2,000,000, and the rating is 2.0, then the cost per rating point (CPRP) is:
A) $100
B) $1,000
C) $10,000
D) $100,000
Answer: D) $100,000
Marketing MCQ
A) $100
B) $1,000
C) $10,000
D) $100,000
Answer: D) $100,000