Puffery is:
A) a deliberate attempt to mislead and deceive
B) any illegal marketing activity
C) increased product prices to cover advertising costs
D) an exaggerated claim with no overt attempt to mislead or deceive
Answer: D
A) a deliberate attempt to mislead and deceive
B) any illegal marketing activity
C) increased product prices to cover advertising costs
D) an exaggerated claim with no overt attempt to mislead or deceive
Answer: D