Marketing MCQ Marketing To recoup high research and development costs, signal high quality, limit demand, or test consumers' price sensitivity, marketers would most likely use a _______ pricing strategy.

To recoup high research and development costs, signal high quality, limit demand, or test consumers' price sensitivity, marketers would most likely use a _______ pricing strategy.

Marketing

To recoup high research and development costs, signal high quality, limit demand, or test consumers' price sensitivity, marketers would most likely use a _______ pricing strategy.

A. market penetration

B. leader

C. monopolistic

D. loss leader

E. skimming

Answer: E. skimming

Marketing MCQ

To recoup high research and development costs, signal high quality, limit demand, or test consumers' price sensitivity, marketers would most likely use a _______ pricing strategy.

To recoup high research and development costs, signal high quality, limit demand, or test consumers' price sensitivity, marketers would most likely use a _______ pricing strategy.

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