One of the main disadvantages of publicity is:
A. lack of control.
B. low credibility.
C. perception of being endorsed by the media.
D. the ability of the marketer to control the timing.
E. non-identification of the sponsor.
Answer: A
A. lack of control.
B. low credibility.
C. perception of being endorsed by the media.
D. the ability of the marketer to control the timing.
E. non-identification of the sponsor.
Answer: A