Marketing MCQ Marketing T/F Good researchers tend to develop new scale formats to fit the research project rather than rely on "tried-and-true" scale formats.

T/F Good researchers tend to develop new scale formats to fit the research project rather than rely on "tried-and-true" scale formats.

Marketing

T/F Good researchers tend to develop new scale formats to fit the research project rather than rely on "tried-and-true" scale formats.

Answer: False

Marketing MCQ

T/F Good researchers tend to develop new scale formats to fit the research project rather than rely on "tried-and-true" scale formats.

T/F Good researchers tend to develop new scale formats to fit the research project rather than rely on "tried-and-true" scale formats.

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