Marketing MCQ
Marketing
The DDB Needham advertising agency receives compensation from its clients based on their sales and market share performance. This is an example of a(n) _____ compensation system.
The DDB Needham advertising agency receives compensation from its clients based on their sales and market share performance. This is an example of a(n) _____ compensation system.
The DDB Needham advertising agency receives compensation from its clients based on their sales and market share performance. This is an example of a(n) _____ compensation system.
A. fixed-fee
B. mediated
C. value based
D. cost-plus system
E. fee-commission
Answer: C
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