____ was the marketing scholar who popularized the concept of global marketing.
A. Phillip Kotler
B. John Naisbitt
C. Theodore Levitt
D. Peter Drucker
E. Robert Holloway
Answer: C.
Marketing MCQ
A. Phillip Kotler
B. John Naisbitt
C. Theodore Levitt
D. Peter Drucker
E. Robert Holloway
Answer: C.