All of the following are reasons why new products fail except
a) overestimated market size.
b) followed a systematic plan.
c) distributed insufficiently.
d) had poor timing.
e) promoted poorly.
Answer: b
Marketing MCQ
a) overestimated market size.
b) followed a systematic plan.
c) distributed insufficiently.
d) had poor timing.
e) promoted poorly.
Answer: b