The ____________ is supply based, and is concerned primarily with engineering and manufacturing practices.
a.
transcendent view
b.
user-based definition
c.
manufacturing-based approach
d.
product-based approach
e.
value-based definition
Answer: C
Marketing MCQ
a.
transcendent view
b.
user-based definition
c.
manufacturing-based approach
d.
product-based approach
e.
value-based definition
Answer: C