According to the text, interviewer cheating can be minimized through all of the following EXCEPT:
A) proper training.
B) pretesting of questionnaires.
C) proper supervision.
D) validation of fieldwork.
E) A and B
Answer: B
Marketing MCQ
A) proper training.
B) pretesting of questionnaires.
C) proper supervision.
D) validation of fieldwork.
E) A and B
Answer: B