A car manufacturer launches a 2014 version of their newest vehicle and has internally stated that each car will have a profit margin of 25%. Manufacturing and marketing need to know this number so they can plan accordingly. The stated profit margin of 25% is an example of a(n):

A car manufacturer launches a 2014 version of their newest vehicle and has internally stated that each car will have a profit margin of 25%. Manufacturing and marketing need to know this number so they can plan accordingly. The stated profit margin of 25% is an example of a(n):

A car manufacturer launches a 2014 version of their newest vehicle and has internally stated that each car will have a profit margin of 25%. Manufacturing and marketing need to know this number so they can plan accordingly. The stated profit margin of 25% is an example of a(n):



A.

a business mission.


B.

pricing constraints.


C.

pricing objectives.


D.

a pricing plan.



Answer: C


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