Candidates are running for office and would very much like to have your vote. They all promise that they will "make the country better." You do not trust any politicians and decide not to vote at all. Marketing will not occur in this situation because:
A.
marketing doesn't apply to the voting process.
B.
the desire and ability to satisfy needs is missing.
C.
there is no direct way for the parties to communicate.
D.
something to exchange is missing.
Answer: B
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Marketing
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- One important consideration in using a differentiated targeting strategy is that ________.
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