Marketing MCQ
Marketing
If competitive market circumstances are such that there is some leader-follower price competition, some product differentiation, and the purpose of advertising is to inform, but avoid price competition, then _____ must exist in the industry.
If competitive market circumstances are such that there is some leader-follower price competition, some product differentiation, and the purpose of advertising is to inform, but avoid price competition, then _____ must exist in the industry.
If competitive market circumstances are such that there is some leader-follower price competition, some product differentiation, and the purpose of advertising is to inform, but avoid price competition, then _____ must exist in the industry.
A.
a pure monopoly
B.
an oligopoly
C.
monopolistic competition
D.
pure competition
Answer: B
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