A convention hall has a standard rate of $500.00 an evening as a rental fee. However, during key holidays of the year (such as New Year's Eve), the rental fee per evening is $1,250.00. This is an example of:

A convention hall has a standard rate of $500.00 an evening as a rental fee. However, during key holidays of the year (such as New Year's Eve), the rental fee per evening is $1,250.00. This is an example of:



A.

experience curve pricing


B.

cost-plus and fixed-fee pricing


C.

yield management pricing


D.

standard markup pricing



Answer: C


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