Air Canada operates five flights daily between Toronto and Phoenix during the winter. One flight leaves Phoenix at 12:10 AM. The plane, a Boeing 737, has a capacity of 120 passengers. During the past month, the flight has averaged only 24 passengers, a load factor of 20 percent. A load factor of 50 percent (60 passengers) is needed for the flight to break-even. What unique aspect of services does this situation describe?

Air Canada operates five flights daily between Toronto and Phoenix during the winter. One flight leaves Phoenix at 12:10 AM. The plane, a Boeing 737, has a capacity of 120 passengers. During the past month, the flight has averaged only 24 passengers, a load factor of 20 percent. A load factor of 50 percent (60 passengers) is needed for the flight to break-even. What unique aspect of services does this situation describe?



A.

service inventory


B.

intangibility


C.

inconsistency


D.

inseparability



Answer: A


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