All of Samsung's products where selling above forecasted numbers in 2014, except for their microwaves, which were not following their annual marketing plan. Executives focused on microwaves and implemented a new strategy to attempt to reverse the trend. Samsung was employing:

All of Samsung's products where selling above forecasted numbers in 2014, except for their microwaves, which were not following their annual marketing plan. Executives focused on microwaves and implemented a new strategy to attempt to reverse the trend. Samsung was employing:



A.

a sales analysis.


B.

a deviation analysis.


C.

management by exception.


D.

a situation analysis.



Answer: C


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