GE organizes their structure by marketing, finance, and R&D. GE's structure is referred to as:
A.
product line grouping
B.
functional grouping
C.
geographical grouping
D.
market-based grouping
Answer: B
Marketing MCQ
A.
product line grouping
B.
functional grouping
C.
geographical grouping
D.
market-based grouping
Answer: B