Sears sets their prices to achieve a 19 percent profit margin on forecasted 2015 sales of $25.8M. This is an example of:

Sears sets their prices to achieve a 19 percent profit margin on forecasted 2015 sales of $25.8M. This is an example of:



A.

target return-on-sales pricing


B.

profit-targeted pricing


C.

sales return pricing


D.

targeted return pricing



Answer: A


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