Sears sets their prices to achieve a 19 percent profit margin on forecasted 2015 sales of $25.8M. This is an example of:
A.
target return-on-sales pricing
B.
profit-targeted pricing
C.
sales return pricing
D.
targeted return pricing
Answer: A
Marketing MCQ
A.
target return-on-sales pricing
B.
profit-targeted pricing
C.
sales return pricing
D.
targeted return pricing
Answer: A