The actions taken in situation (SWOT) analysis, or Step 1 of the planning phase, include: 1) identify industry trends, 2) __________, 3) assess own company, and 4) research customers.

The actions taken in situation (SWOT) analysis, or Step 1 of the planning phase, include: 1) identify industry trends, 2) __________, 3) assess own company, and 4) research customers.



A.

set market and product goals


B.

select target markets


C.

find points of difference


D.

analyze competitors



Answer: D


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